![]() Today, the music industry is extremely competitive and saturated. However, relying only on that possibility would be naive at best. He was busking on the streets of LA, trying to join all the open mics he could find until he was discovered by Jamie Foxx. After all, that’s what happened to Ed Sheeran. Of course, there is no damage in hoping that one day, big record labels will discover you and help to get your music to the top. Music is your product, and as a creator, your goal is to sell your product. They will help you promote your music and deliver results with a limited budget. With all of this said, let’s take a look at these 15 music marketing strategies. It’s crucial to always keep your hand on the pulse of current marketing trends. Keep in mind that the world of digital music marketing changes fast. You need to plan everything from making music and creating a music video, to your album launch and music marketing tactics. To become one and get noticed, having an effective marketing strategy is a must. Independent musicians are a fast-growing segment in the music business. The growing number of independent musicians marks the rise of independent music promotion. It wasn’t too long ago that major record labels would sign the artists and then handle their music marketing strategies and digital marketing activities in general.īut this is no longer the case. The music industry is ever-changing, and it is especially true in this digital age. ![]()
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